A startup project that we took over at the moment before the defined concept. The engagement first involved researching the already oversaturated market in the Health&Fitness category and finding a micro-niche with a space for a new fitness app. Also, find a set of keywords with good metric potential.
Tools used: AppAnie, AppTweak, Data Magic, Google Trends, free research tools.
Based on the research results, we created the application concept: A business tool for professional trainers with the possibility of creating programs from the exercise database, simultaneously sending training to an unlimited number of users, the possibility of creating a custom diet plan for each user, monitoring statistics.